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Sport as a Business: International, Professional and Commercial Aspects
- ISBN: 9780230249257 Author: Harald Dolles; Sten Soderman
Format: Hardback
Publication Date: 17 May 2011
Price: £109.99
£93.49
Sport has a number of distinctive characteristics whichimpact onthe extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalisation, professionalization and commercialization
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